Understanding what tenants prioritise can make all the difference in maintaining a competitive rental property. In 2025, these are the most sought-after features:
Security is a top priority for renters, especially families, professionals, and older tenants looking for peace of mind. Properties in low-crime areas with secure entryways and surveillance systems are in high demand.
Convenience is key, and tenants are drawn to properties that offer:
With remote work becoming the norm, tenants expect ultra-fast, reliable broadband. A strong WiFi connection can be a deciding factor for professionals choosing between properties.
Renters are more environmentally conscious than ever. Features like double glazing, energy-efficient appliances, and smart thermostats not only attract tenants but also reduce utility costs, benefiting both landlords and renters.
Allowing pets can significantly expand your tenant pool. Features like pet-friendly flooring, fenced gardens, or designated pet areas can make your property stand out.
Tenants are looking for modern conveniences such as:
London renters increasingly value outdoor areas like balconies, gardens, and communal green spaces. Even small outdoor features can enhance a property’s appeal.
Short-term lets and break clauses appeal to professionals and students who seek flexibility. Offering adaptable lease terms can make your property more attractive.
A rental home that’s near supermarkets, restaurants, parks, and public transport hubs is always in demand. Easy access to the Tube and bus routes can be a major selling point.
Investing in additional security, such as well-lit entryways, video intercoms, and alarm systems, helps provide peace of mind and makes your property more desirable.
If your rental property lacks some of these features, now is the time to make upgrades. Whether you need guidance on improving your property’s appeal or pricing it competitively, our expert team at James Anderson is here to help.
📞 Contact us today for a free consultation and make sure your property stands out in London’s competitive rental market.
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