Your home is in demand

We’re starting the year on a positive note, with buyer demand 26% higher than this time last year, supported by an increase in homes listed for sale and sellers searching for new opportunities.

While demand places you in a strong position to sell, navigating an unbalanced market can be challenging without the right guidance.

Here are our top tips for 2025:

Don’t underestimate early-year activity

As the year begins, many sellers plan to delay listing until later in the season. However, this could mean missing out on a prime opportunity in the market. Homebuyers continue to benefit from the lowest average mortgage rates in over two years, which has spurred strong sales activity.

Buyers are well-positioned to act now, which also positions you well to sell.

Sensitive pricing

Sensitive pricing remains critical for sellers in 2025. Pricing your property competitively in line with current market conditions will attract more buyers and prevent your property from lingering unsold. With rising buyer demand, setting an appealing price can help generate offers and create urgency among potential buyers. Collaborating with an experienced agent to set the right price is essential, so don’t skip an expert valuation from a trusted local agent.

Timing

Timing remains everything when selling your home. Listing during the early-year window, when many others might delay, can give you a much-needed competitive edge. This is a great chance to stand out ahead of the usual influx of listings later in the spring, which could lead to increased competition. Taking advantage of current demand ensures your property garners the attention it deserves.

Enlisting an agent

Enlisting an experienced agent is vital in a shifting market. A professional agent can guide you through selling complexities, including setting the right price and managing negotiations. With market insights and strategic advice, you’ll sell your home quickly and at the best possible price. We can also assist in finding your next home, ensuring a seamless transition.  

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